BØRN

Branding for Moon Capital - Fund for women’s entrepreneurship

Work.
03 February 2025

Branding for Moon Capital - Fund for women’s entrepreneurship

Work.
2025-02-03 00:00:00

Bright, urgent, and relevant as the potential of diversity.

Founded by Sílvia Mota (CEO of MEXT, a company dedicated to the transformation, entrepreneurship and investment of Mota-Engil and President/CEO of Emerge Real Estate) and Ana Sá Ribeiro (Founder and CFO of Eaglestone Capital Partners SCR and Non-Executive Director of Mota-Engil SGPS), Moon Capital was created to boost women's entrepreneurship through networking, training, access to capital and mentoring. Supporting women-led projects at all stages and making them thrive enriches companies with diversity and equality.


With the motto and brand tagline "Invest differently for equality”, we were responsible for developing the brand identity for Moon Capital, including the graphic universe and brand voice.

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